Invite me to speak on your stage.

Or in your boardroom. Or your podcast studio. I lead conversations around helping founders, CEOs and teams building businesses that scale. I’m not here to use fancy jargon or set unrealistic expectations.
I speak to what actually happens inside growing businesses:

  • the team decisions

  • leadership shifts; and

  • support structures that determine whether a business scales well or collapses under pressure.

I’m here to share real insights from my own lived experience building, leading and supporting high-performing teams across hundreds of businesses.

Hi, I'm Jess Whatman.

Founder of Australia's #1 rated Virtual Assistant agency, AgentSync and the host of Built to Lead, where I talk with founders and CEOs about building high-performing teams, modern leadership and scaling their businesses properly. My work sits at the intersection of leadership, delegation and team design.

If you're looking for practical insight, lived experience and real-talk that go beyond
surface-level business advice, I'd love to be part of the conversation.

My favourite topics include:

  • Building high-performing teams that don’t rely on the founder

    Building high-performing teams that don’t rely on the founder

  • Designing support systems that scale with the business.

    Designing support systems that scale with the business.

  • Offshoring done properly, ethically and at an elite level

    Offshoring done properly, ethically and at an elite level

  • Delegation at a leadership level, not task dumping.

    Delegation at a leadership level, not task dumping.

  • Modern leadership in fast-moving companies

    Modern leadership in fast-moving companies

  • How founders and CEOs create leverage without burnout.

    How founders and CEOs create leverage without burnout.

Everything I share comes back to three principles.

These principles shape every conversation I lead, whether it’s a keynote, a boardroom session or a podcast interview.

They’re practical, honest and built for leaders who are already in motion and want to scale properly.

Design before delegation.

#1

Design before delegation.

#1

Design before delegation.

#1

Capability over capacity.

#2

Capability over capacity.

#2

Capability over capacity.

#2

Leadership that creates leverage.

#3

Leadership that creates leverage.

#3

Leadership that creates leverage.

#3

If your audience is past “how do I start” and asking “how do I scale properly,” this is the conversation they need.

The best
audiences for me:

  • Founders and CEOs of scaling businesses.

  • Leadership teams navigating growth and complexity.

  • Operators managing people, systems and performance

  • Event audiences beyond beginner business content.

It’s not just speaking. Your
audience will walk away with:

It’s not just speaking. Your audience will walk away with:

Clear ways to structure teams for growth.

Better delegation decisions at a leadership level.

A sharper understanding of where CEOs and founders get stuck.

Practical frameworks they can apply immediately.

A new perspective on building support without compromising quality.

Where I do my best work:

Where I do my best work:

Continue the conversation.

Continue the conversation.

I understand leadership from the inside out, and I’d love to be part of your event or conversation.

I understand leadership from the inside out, and I’d love to be part of your event or conversation.

  • Business conferences and leadership events

  • Executive offsites and team days

  • Panels and fireside chats

  • Podcasts and media interviews